Bengaluru: Practo’s cloud based hospital management system, Insta, announced its transition to SaaS model to drive more value, efficiency, flexibility and scalability for its partner clinics and hospitals. With this move, the healthcare company aims to improve its integration, enabling timely upgrades and greater ease of use, at 4x lesser costs as compared to conventional IT infrastructures and to impact the topline positively, with a 25 per cent increase in healthcare centres.
Insta’s ambitious expansion path includes going deeper into the Middle East and Indian markets by providing for local needs. It will also enable hospitals to improve operational efficiency by 20-25 per cent with minimal revenue leakage.
Insta is associated with hospitals like Apollo Health and Lifestyle, Ovum, Bansal, Omni Hospitals in India and Emirates Healthcare, Right Health, Etihad Airways Medical Centre, VPS- Lifeline, VPS-Lifecare, Valiant Clinic in UAE amongst others.
Speaking on this development, Abhinav Lal, co-founder and chief technology officer, Practo said, “We remain committed to our goal of balancing growth with profitability. This transition to SaaS is a strategic step in that direction. It helps us anticipate revenues, shorten sales lifecycle, and deepen integration, thus, creating a more predictable ecosystem for both growth and profitability. We are the leaders in the Middle East market and will continue to invest in that market, to grow both market and revenue share. The India market is ripe for SaaS; it provides much-needed agility that healthcare players are looking for, thus, giving us the confidence of further expansion, in a shorter period of time.”